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Obi Iyiegbu: Hospitality Maestro Driven by Consistency, Hard work and Resilient  

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By: Oladapo Sofowora

 

Born and raised under the roof of modest civil servant parents, Obi Iyiegbu’s parents were core disciplinarians both teachers. Growing under such conditions has helped shape his perception of life most especially enhancing his ability to bring fortune out of every misfortune. Like the Biblical Joseph the Dreamer, the dark husky-voiced cosmopolitan super dandy is typically a man who sees tomorrow and believes in his lofty dreams and aspirations.

After serving as a youth corp member when Nigeria returned back to democratic rule in 1999, Obi envisaged he and many others were going to be absorbed as full-time staff of the National Assembly being the first set of corp members to serve there. Alas, his heart was broken as they were released after their compulsory service to their motherland. His dreams of being a civil servant like his parents did not see the light of the day. He would have fit the job at the National Assembly perfectly having graduated with a second class upper division in Political science from the University of Nigeria, Nsukka.

Super Dandy Obi Iyiebu

He was at a crossroads but going back to his parent’s house in Anambra was never the option. He opted to stay back in Abuja to make ends meet. He started off as a house agent in Abuja and also ran a boutique. With hard work, consistency and resilience he was soon popular as a top choice for those who need to secure a stress-free apartment in Abuja. He secured houses for people and got a commission in return. His breakthrough came when a client he got an apartment for told him to furnish the house to high taste. After caring out that project, the proceeds he made from the contract he used to rent an open space where he and his friends sold beer, palm wine, bush meat and other delicacies. His idea was quite unique as he infused continental and local bar standards together. He enjoyed massive patronage as his joint was a mecca of sort for fun-seekers. He racked in enough funds not until then Minister for FCT Malam Nasir El-Rufai demolished their joint claiming it was not part of the Abuja master plan. It was painful but he needed to move ahead for challenges ahead. As a skilled sailor despite the turbulence and typhoon direct to sink him, he was able to navigate through the heavy tides. He alongside his friend opened another bar called Ibiza. The business boomed as they got triple the amount of patronage they used to get. They redefined the open business with uncommon ideas infusing their knowledge as graduates. He was never ashamed to serve beer to customers where there are plenty of orders. He enjoyed what he was doing with sheer passion.

 

In one of his numerous trips to South Africa, He went to chill with his friends at a spot called Cubana in South Africa. On getting there, he was fascinated by the sartorial elegance and sheer luck that comes with the name Cubana. He decided to adopt the name immediately. He phoned a friend and asked for a name search at the Corporate Affairs Commission. He was told no one has ever registered the name. He immediately registered the name and that was how Cubana came to life.

Man of the Moment Obi Iyiegbu

To flourish in the Nigerian business terrain, you must have the heart of Hercules, the fearlessness of Achilles, the grace of Terpsichore, the memory of Macaulay, and the hide of a rhinoceros. The Society Big boy definitely possesses all the above qualities as he made up his mind to go all out and chase his dreams taking all necessary risk. All his life, he has never delved into any business without seeking partnership. He believes partnership helps business grow quickly so he adopted the partnership model. He called friends and associates who saw his dreams for Cubana. While some faulted his dreams those who believed in him invested their funds. After sowing with tears, God rewarded his hard work with the success story of Cubana Groups as a business conglomerate with an interest in Oil and Gas, Real Estate, Hospitality, Liquor Production, Events and Branding. He is reaping bountifully with a smile on his face.

 

Many of those who questioned the source of his wealth never knew the pain and failure he faced to get to the current position he is today. He loathes media attention no doubt, but his type of business keeps throwing him into the public domain. He is a silent achiever and rather than talk, he prefers his good works and achievement speak volumes of him. As of today, his Cubana Night Club chain is currently the most talked-about fun place for fun-seekers. With its edifice pattern and architectural wonderment; the club resonates the popular city of Las Vegas in the United States of America known for its bright light and other spectacles.

 

When it comes to the Hospitality business, the father of four knows it like the back of his hand. For those students looking to write a thesis in any hospitality-related courses; citing the Night Life generalissimo’s approach to business; gives you an edge. Apart from being the cynosure of all eyes, the witty and highly cerebral businessman is not carried away by appraisals from praise singers. He is a focused man who believes in God’s time for everything. He is not pressured to do anything. He does things within his capacity at any time he wishes to do it.

 

Many wonder how despite his tight business schedules and travel itinerary, he still carves out time for his wife and kids; he is of the opinion that; family time should be held in high esteem. He believes when his home is at peace business will flourish. That’s why he makes every free time with his wife and kids worthwhile. Those close to Okpapaozuora 1 of Oba will agree that he is a generous giver who gives without blinking an eye. He gives like money is running out of fashion. There are several people for who he has built houses, settled for business, given scholarships and lots more but he has never made noise about it. He believes in humanity that he loathes the sight of another human in distress. He is readily available to do everything humanly possible to help. More reason he partnered with his wife Barr. Ebele Iyiegbu on her Kiek Foundation to reach out to the needy; most especially vulnerable children.

Obi Cubana

Those who just heard about him, during his mother’s burial think he just shot into limelight with no deep root or history. Taking a glimpse at his story shows that; he has been around for a while silently doing his thing before his mother’s burial gave him the highest media attention he has ever received all his life. When he was nominated as The Sun Newspaper Hospitality Icon of the year 2020, some raised eyebrows by making disparaging comments. His detractors are quick to forget that with his track record in the hospitality sector with clubs, lounges and hotels littered across the country; he is more than deserving the award. As of today, he is one of the biggest employers of labour in the hospitality sector with over one thousand direct staff and two thousand indirect staff working for him. His business is currently doing well competing with Night clubs across the world. To further extend his business tentacles; he is set to commission his Cubana Hustle & Bustle in the heart of London in 2022.

 

Obi Iyiegbu Receiving Sun Hospitality of the year 2020

A day to the award presentation; The shrewd businessman was hosted and celebrated and awarded by popular Liquor brand Remy Martins alongside his friends. On the day of the Sun award presentation, Obi was glittering like a diamond in the company of his wife, friends, business associate and family members. His table was the center of attraction as many thronged there to pay homage to the gentleman extraordinary. With a warm and welcoming smile on his face, he greeted everyone with an open heart. When it was time for his award; half of the crowd in the hall stood up and escorted him to the stage. This singular gesture opines that; he is indeed a man of the year. It also connotes that; he is loved by many and his giant stride as a cosmopolitan businessman is being appreciated and recognized.

 

For him, the award is a clarion call to do more and also make sure he continues to impact his immediate society positively. With the launch of his wine brand Sageitude and his under construction CASA by Cubana Homes in Lagos and Abuja, it’s a clear indication that Obi is going into the year 2022 with much firepower. For naysayers, Obi remains a moving train that can’t be stopped. He remains God’s project still under construction.

Entertainment

5th Bodex Social Media Hangout: Exploring the power influence and impact of digital platforms

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The 5th edition of the Bodex Social Media Hangout (BSMH) unfolded in grand style, spotlighting the transformative power of social media in shaping narratives, fostering collaboration, and addressing societal challenges. With the theme “Social Media: The Influence, Power, and Impact,” the event attracted dignitaries, influencers, and stakeholders from across various sectors.

 

Panellist discussing at the 5th Edition of the Bodex Social media hangout

The event was moderated by the visionary Bodex Florence Hungbo, who guided the discussions with her signature poise and depth. Representing Governor Babajide Sanwo-Olu, Dr. OreOluwa Finnih, S.A. on SDG who delivered a keynote address on behalf of the governor, who was on an official trip.

The presence of Dr. OreOluwa Finnih highlighted the Lagos State Government’s commitment to leveraging social media as a tool for growth and societal well-being.

The Bodex Social Media Hangout is a distinguished media talk-shop fostering collaboration among social media users, professionals, and stakeholders. Focused on promoting responsible digital citizenship, BSMH aligns with the United Nations Sustainable Development Goals (SDG 3) to enhance the well-being of users and encourage cultural and societal advancements through social media.

The event emphasized the urgent need for Nigeria to address challenges such as fake news, cyberbullying, and online harassment.

A recent survey by The Guardian Nigeria revealed that 86% of Nigerians have encountered fake news, reflecting the pervasive influence of misinformation on social stability. Additionally, issues like mental health threats, cybercrime, and privacy concerns were discussed as critical challenges requiring immediate attention.

Through its sessions, the event showcased how social media has become a powerful tool for fostering awareness, driving economic growth, and promoting cultural exchange. Speakers and panelists also examined the darker side of digital platforms, including the rise of cyberbullying, mental health issues, and the spread of divisive content.

The event featured an impressive lineup of speakers and panelists who provided unique perspectives on the influence, power, and impact of social media:
Dotun Babatunde – The Impact of AI on Social Media

Dotun Babatunde explored the transformative role of Artificial Intelligence in the social media landscape, emphasizing its impact on the “attention economy.” He remarked, “We live in an attention economy, where human attention is a scarce commodity.” Babatunde explained how AI-driven algorithms prioritize engagement, often amplifying sensational content, but also creating opportunities for personalized and meaningful interactions. He encouraged users and creators to approach AI with a balanced perspective, recognizing both its potential and pitfalls.

A/Prof Tayo Popoola Ph.D. – Social Media: The Influence, Power, and Impact

Associate Professor Tayo Popoola from the Department of Mass Communication, University of Lagos, provided a thought-provoking analysis of social media’s role in society. He stated, “Social media is a double-edged sword: it empowers the voiceless but also creates spaces for misinformation and toxicity. The challenge lies in managing its influence responsibly.” Prof. Popoola underscored the importance of digital literacy in enabling users to harness the benefits of social media while mitigating its negative impacts.

Akin Olaniyan – Navigating the Social Media Age: Clout, Influence, and the Ethics of the Attention Economy

Akin Olaniyan delivered a compelling critique of clout-chasing in the social media era. He commented, “Give any moron a smartphone, and anything and everything becomes content. To such a fellow, clout-chasing is an end in itself, and the smartphone just makes it super-easy.” Reflecting on the quality of content creation, he added, “I am tempted to believe that their choice of subjects reflects their intellect, with the more empty-headed being the most daring.” Olaniyan called for ethical standards in digital content creation and urged society to value substance over virality.

ACP Olumuyiwa Adejobi – The Digital Detective: Solving Crimes in the Social Media Age

The Force Public Relations Officer, ACP Olumuyiwa Adejobi, showcased how social media has revolutionized law enforcement. He stated, “Social media is not just a platform for entertainment; it’s a valuable tool for law enforcement. By leveraging the power in the mass number of social media active users, we can solve more crimes and make our communities safer.” Adejobi shared examples of cases solved through digital platforms and emphasized the need for digital-savvy officers to maximize this potential.

In addition to the keynote speakers, the panelists brought fresh insights and diverse expertise to the event. Notable contributors included:
Olufemi Oguntamu, CEO of Penzaarville Africa.
Tomiwa Talabi, Founder/CEO of Lagos Life Influencer.
Dayo Oketola, Author, PR Consultant, and Former Editor at The Punch.
Iyabo Ojo, Actress, Filmmaker, and Influencer.

Hosted by celebrated media personality Frank Edoho, the event featured workshops, live sessions, and networking opportunities, creating an interactive atmosphere for attendees. Discussions covered a range of topics, from personal branding and content creation to the role of digital platforms in fostering community and enhancing security.

The panelists emphasized the power of social media in amplifying voices, holding leaders accountable, and fostering a sense of global connection. However, they also called attention to the darker aspects of the digital world, advocating for measures to combat negativity and promote a safer online environment.

Dr. OreOluwa Finnih reaffirmed the Lagos State Government’s vision of creating a digital ecosystem that promotes economic growth, cultural exchange, and societal well-being. The event’s mission remains clear: to foster collaboration, combat negativity, and shape Nigeria’s digital landscape for the better.

The Bodex Social Media Hangout remains a leading force in shaping Nigeria’s digital landscape.

In the words of Bodex Florence Hungbo: “Social media is the new oil well, Let us go fetch it.”

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Opinion

Rejoinder: “I Don’t Know Justice Osiagor from Adam”: Adegboruwa and the Distortion of Truth

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By Valentine Idedia

It is regrettable and deeply troubling to read Ebun Adegboruwa SAN’s feeble response titled “I don’t know Justice Osiagor from Adam,” in an attempt to deflect attention and create a diversion through disinformation, all while a court case is ongoing. This has been a hallmark of this simple civil dispute since it began in 2022.

Frankly, no one is concerned about whether Adegboruwa knows Justice Osiagor. He is free to associate with the judge, but that should not interfere with a case of this significance. The real issue is Adegboruwa’s disregard for the judicial process, which has led to unnecessary controversy.

The case centers on Maurice Etim, a minority shareholder and director of several companies within the Edmark Group, and his co-director, Sam Low Ban Chai, a Malaysian businessman under investigation by Interpol for serious criminal offenses, including forgery, fraudulent corporate practices, and money laundering.

Etim claims that his signature was used without his consent for corporate resolutions, financial statements, tax filings, and more. These allegations prompted an official investigation, and the Nigerian Attorney General, in collaboration with Interpol, has uncovered substantial evidence, including over 500 bank accounts opened in Edmark’s name without Etim’s approval.

The focus now should be on Adegboruwa’s behaviour throughout this case. Settlement talks initially occurred but broke down when Etim refused to agree to a condition barring him from pursuing legal action. Since then, Adegboruwa’s legal tactics have taken a concerning turn.

While Adegboruwa can claim not to know Justice Osiagor, his insistence (following his letter to the Chief Judge of the Federal High Court) that it must only be Justice Osiagor that will handle his cases on the Edmark matters is intriguing.

This is despite Justice Osiagor’s earlier decision in a sister case, which favours Adegboruwa, raising serious questions, where Osiagor held that the police should be stopped from investigating Maurice’s complaint of forgery of his signature on a board resolution—a document that is part of Adegboruwa’s defence to the Maurice petition for unfairly prejudicial conduct.

Adegboruwa described Justice Aneke as unfair. He is not satisfied that the matter is before Justice Dipeolu. The distinguished SAN wants the matter returned only to Justice Osiagor.

It appears that it is only Osiagor who can do justice in the legal world of Adegboruwa. Is he saying that all the other justices of the Federal High Court, including the senior Justices in the Lagos Division, are not fit and proper to be judges?

Issues of Judicial Bias
What is even more baffling is the series of petitions, motions, and allegations of bias put up by Justice Osiagor. Osiagor had previously handled a case involving Adegboruwa, creating a potential conflict of interest.

Etim’s counsel requested Osiagor’s recusal from two pending suits, and while Osiagor agreed to recuse himself from one, he refused to do so for the primary petition, where Adegboruwa represented the Respondents.

When Etim’s counsel appealed, Osiagor dismissed the motion for a stay of proceedings and vacated earlier interlocutory orders without formal application. He then appointed a junior auditor, Samuel Ibrahim, against Etim’s request for a more qualified firm.

Later, Osiagor replaced Ibrahim with Ariyibi, who was found to have a close connection to Osiagor’s church—a relationship not disclosed at the time.

Questionable Orders and Interventions
Etim’s counsel opposed the auditor’s actions and filed for intervention, but Justice Osiagor ruled against them. Additionally, Osiagor granted orders restricting Etim’s access to the Edmark Group’s premises in a separate petition, despite objections from Etim’s counsel.

Meanwhile, Adegboruwa filed a new action in the Lagos State High Court for more restraining orders, which were challenged by Etim’s counsel as an abuse of the court process.

To complicate matters further, the police were involved in enforcing these orders, despite questions about their legitimacy. The intervention of the Inspector General of Police was required to halt the unlawful execution.

Etim’s counsel also sought Justice Osiagor’s recusal from the subsidiary petition, which was granted in November 2024.

Public Concern
The public is left wondering: What is the nature of the special relationship between Adegboruwa SAN and Justice Osiagor? Why has Adegboruwa insisted that only Justice Osiagor should preside over this matter?

Justice Osiagor’s emotional outburst in court and his subsequent recusal do little to mask the apparent bias and possible collusion between him and Adegboruwa.

This situation is a clear example of the Tragedy of the Commons, where individuals act solely in their own self-interest, ultimately causing harm to all parties involved. This behaviour reflects a broader problem in Nigeria’s legal system.

Conclusion
Ebun Adegboruwa SAN’s actions in this case are tarnishing his reputation and casting a shadow over the legal profession. His tactics, including judicial intimidation, obstruction of justice, and the abuse of state power, suggest that his earlier image as a human rights advocate may have been a façade for self-serving ambitions.

By manipulating legal processes for personal gain, Adegboruwa risks losing the respect he once commanded and may be remembered not as a defender of justice, but as a legal villain who uses his position to manipulate the law.

Valentine Idedia, Sales and Marketing Specialist and has followed the court proceedings closely. He is also an an avid interest in fighting injustice

 

 

Reference: https://www.facebook.com/share/p/1FSpUJ9gQU/

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Entertainment

Exclusive: Why Funke Akindele Left Femi Adebayo’s Seven Door Movie Premiere in Anger

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Funke Akindele, a prominent actor and producer celebrated for her recent film release, “Everybody Loves Jenifa,” was once again the center of attention during the premiere of her former lover, collaborator, and fellow actor Femi Adebayo’s much-anticipated movie, “Seven Doors.” This event took place at the Imax Cinema in Lekki Phase 1 on December 11, 2024. Many guests, including cast and crew members, gathered to get a glimpse of the new film, which is slated for release on Netflix tomorrow.
Eyewitness accounts reveal to CITYSPY that; Funke Akindele arrived at the venue accompanied by a group of about five individuals, consisting mainly of her assistants. However, Funke was the only member of her entourage to possess an access tag, as mandated by the event organizers, who had instructed security personnel to prioritize those with tags for crowd control purposes. While Funke and one other individual were allowed entry, the remaining three members of her party were denied access due to the security team not recognizing their association with her.
Instead of engaging with the security staff to clarify the situation—similar to how veteran actor Prince Jide Kosoko managed to gain entry for himself and his daughters, who also lacked tags—Funke reportedly became agitated. She expressed her frustration and abruptly left the event before the premiere started, making her way toward her car. Witnesses noted that many attendees expected her to handle the situation with more composure; after all, the security personnel were simply performing their duties.
As the incident unfolded, several senior actors present at the premiere attempted to intervene, calling Funke in hopes of calming her down and facilitating a resolution. However, she dismissed their concerns, got into her vehicle, and instructed her driver to leave the premises. This display of impatience and disregard for the assistance offered by her peers left a sour taste in the mouths of many attendees, who questioned why Funke Akindele, known to have a cordial relationship with Femi Adebayo, would react in such a manner—especially considering that Femi had supported her at her own movie premiere just days prior.
However, several eyewitnesses countered his perspective, explaining that it was Funke who had escalated a minor issue into something significant, when all that was required was a bit of patience and understanding to resolve the misunderstanding.
The reactions from veteran colleagues within the industry were overwhelmingly negative, as many felt that Funke’s behavior was not only insulting but also unbecoming of someone of her stature. They expressed their disappointment, noting how they had tried to reason with her as she departed the event without acknowledgment. Such responses have sparked discussions among industry peers about the importance of humility and professionalism, especially in public settings.

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